Welcome to the Ice Age

At Inverse, we visualise a better hair world where potions, lotions and damaging heat tools are banished and hair damage is a thing of the past. But how?

with Inverse -  the world’s first ice conditioner. A genius hair tool that improves the condition of your hair, every time you use it. No chemicals, no heat, no cord! 

This frozen beauty locks in moisture to give you softer, stronger, shinier, healthier and manageable hair. Awesome right?