Sub zero temperatures are scientifically proven to dramatically enhance hair health. Let’s talk details…
- Detox your hair. Cold water hair washing naturally detoxifies, banishing waste products and toxins from the scalp.
- Oil production takes a breather. For a period of time following a cold wash or cool rinse, oil production is minimised.
- Happy hydrating! Hot water washing dries your hair, making it prone to damage. Maintain natural hydration by cleansing in cold water or giving your hair a cool final rinse.
- Get to know your cuticle layer. Cold water washes or final rinses tighten up the cuticle layer, minimising oily scalp and hair problems.