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STORY: Hair Conditioning Gets a Kiwi Makeover

By January 6, 2016Press
Inverse-Story

Kiwis are known for getting behind some wacky inventions. Some of these inventions and discoveries include: the disposable needle, the egg beater and splitting the atom. So could a hair tong be about to join their mighty ranks?

We put a lot of effort into our hair to make it look good; blow dries, hair dyes, serums and sprays. Not to mention tongs that can hit 200 degrees Celsius. But an old wives tale says it is not heat the hair needs – it is ice. And it doesn’t straighten the hair, it conditions it.

It was a ‘lightbulb’ moment for the inventor and Story went to discover the invention which could change hair straightening forever.

Watch the video for the full Story report